Our Story
Born Under the Moon
Toro Luna wasn't born inside a boardroom or a design studio.
It was born on a street in Barcelona, Spain — in 2016 — while its founder, Brett Casaccio, was studying abroad as an Arizona State University student.
One evening, walking through the city, Brett found himself standing in front of La Sagrada Família. Above the cathedral hung a brilliant crescent moon.
In that moment, two symbols collided.
The strength of Spain's bull.
The elegance of the moon.
Those two ideas became one name.
Toro Luna.
Toro — Bull
Luna — Moon
Strength and elegance.
Power and refinement.
Masculinity balanced with sophistication.
The idea wasn't simply to create another fashion watch. It was to create a timepiece that represented ambition, exploration, and the belief that every day is another opportunity to build something greater than yourself.
A Brand Inspired by Exploration
Barcelona left a permanent mark on the brand. Its architecture. Its history. Its appreciation for craftsmanship. Its mixture of ancient tradition and modern design.
Toro Luna was designed around that same philosophy.
Clean lines. Minimal distractions. Luxury that speaks quietly instead of loudly.
The Cosmos
While many watch companies draw inspiration from racing, diving, aviation, or military heritage — Toro Luna looks upward.
Throughout history, humans have measured time by watching the sky. The movement of the sun. The changing phases of the moon. The stars. Before mechanical watches existed, the cosmos was humanity's first clock.
That idea became the foundation of the Ventana De Luna Collection — featuring a multi-level dial, functional Sun & Moon Phase window, polished steel construction, two interchangeable straps, celestial engraved caseback, and a special edition presentation box.
The watch isn't simply inspired by space. It reminds its wearer that time itself originated there.
The Mythology
Each Toro Luna model carries the name of a Greek Titan or Olympian whose characteristics match the personality of the watch.
| Apollo | God of light, music, and knowledge. The black finish represents confidence and quiet strength rather than loud luxury. |
|---|---|
| Helios | The personification of the Sun. Warm. Radiant. Powerful. Its rose gold finish reflects the first and last light of every day. |
| Cronus | Titan of Time — the inspiration behind the very concept of chronology. A watch named after the ruler of time itself. |
| Plutus | God of prosperity, success, and abundance. Created for people pursuing more than wealth — people pursuing legacy. |
More Than a Watch
Toro Luna isn't about showing everyone how expensive your watch is.
It's about wearing something with meaning.
A reminder that time is limited. Your ambition shouldn't be.
The Philosophy
Every Toro Luna watch represents three ideas.
Time — Your most valuable asset.
Exploration — Always look beyond the horizon. Travel. Learn. Build.
Legacy — You're remembered for what you create with your time. Not the amount of it you have.
Why the Moon?
The moon has guided travelers, inspired poets, controlled tides, measured calendars, and fascinated humanity for thousands of years.
Toro Luna pays tribute to that timeless relationship.
"Time is limited. Your ambition shouldn't be."
Do you offer returns?
We offer returns on a case by case basis for orders that are damaged within 30 days of your purchase.
If you feel that your order has been damaged during shipment or otherwise, please reach out to us promptly at support@toroluna.com so we can evaluate the issue and provide a solution.
For an item to be eligible for return it must include all parts, accessories, original packaging, and proof of purchase.
Toro Luna is committed to customer satisfaction, and we will always do our best to ensure that you are 100% satisfied with your purchase. We offer returns on a case by case basis for orders that are damaged within 30 days of purchase.
If you feel that your order has been damaged during shipment or otherwise, please reach out to us promptly at support@toroluna.com so we can evaluate the issue and provide a solution. For an item to be eligible for return it must include all parts, accessories, original packaging, and proof of purchase.
All return requests should be submitted via email within 30 days of receipt of the order and must include a detailed description of the damage/defect along with photos/videos as necessary. Returns will be inspected upon receipt, and we reserve the right to reject any returns that do not meet our criteria for eligibility.
If your return is approved, we'll initiate a refund to your original method of payment or issue you store credit at our discretion. We will provide you with an online confirmation number once the return has been processed. Refunds or store credits can take up to 14 business days to appear on your statement depending on the issuing bank or financial institution.
In addition to the criteria outlined above, customers must pay for shipping when returning an item. Depending on the situation, a restocking fee may be applied which would reduce the total of the refund. We will provide you with an estimate of any applicable fees prior to issuing your return request so that you can make an informed decision about how to proceed.
We also kindly ask that customers use well-padded packaging and a traceable method of shipment when sending back returns. Toro Luna is not responsible for items lost in transit and cannot issue refunds or store credit until we receive the returned item(s). Please keep all tracking information associated with your return shipment for your records as proof of delivery.
If you would like to exchange an item for something else, please contact us via email at support@toroluna.com within 30 days of receipt of your order. Exchanges will be evaluated on a case by case basis; any applicable fees or restrictions may apply depending on the situation. As with returns, customers must cover the cost of shipping when returning an item for an exchange and we kindly ask that they use well-padded packaging and a traceable method of shipment. Please keep all tracking information associated with your exchange shipment for your records as proof of delivery.
We hope this information has been helpful! Please reach out if there are any other questions or concerns regarding our return policy. Thank you for being a valued Toro Luna customer!
How fast do you ship?
We ship our watches out in as little as 1-2 days, although with exceptions such as holidays, breaks, and other factors may cause delay.
If you are a U.S. Customer, you can expect to get your order within 3-5 business days from when you placed your order.
Where are you located?
We are located in sunny Phoenix, Arizona.
How do I change the battery?
Unfortunately we are unable to combine two orders in one shipment, as order details are processed automatically. As soon as the packages are shipped from our warehouse, you will receive a confirmation email for each order, with two separate Tracking Numbers and invoices.
What should I do if my order hasn’t been delivered yet?
Why is the amount I paid different from the amount of my order?
I lost my return label. How can I get a new one?
LA-USA STORE
There were many designers catering to the needs of the woman.
Our country is unique in terms of its culture, which made it even more important to understand what she was looking for, her psyche, her body and her comfort levels.
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